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Starting An Online Business

Published: Sep 28, 2024

Best Online Business Ideas for Beginners in 2024: Easy, Proven & Profitable Ways to Make Money Online

Best Online Business Ideas for Beginners in 2024: Easy, Proven & Profitable Ways to Make Money Online

Starting an online business in 2024? Yeah, you and everyone else! But don’t worry, I’ve been there, done that over the past 16+ years. Let me cut through the noise and hype to give you the real deal on the easiest, most proven ways to make money online this year - no BS, no fluff. Trust me, you got this.

Top Picks: | Category | Business Idea | Key Features | Startup Costs | Potential Downsides |
| --- | --- | --- | --- | --- | | Best Overall | Start a Blog | - Flexible and scalable
- Many monetization options
- Build authority in a niche
- Own your content & audience | $50-$200 for hosting + domain | - Takes time to build traffic
- Writing skills required
- Consistent content needed | | Lowest Startup Cost | Affiliate Marketing | - No product creation needed
- Promote proven products
- Earn passive income
- Flexible working hours | $50-$100 for a domain + hosting | - Finding the right products
- Building targeted traffic
- Relies on others’ products | | Most Profitable | Create & Sell Online Courses | - High profit margins
- Evergreen content
- Showcase your expertise
- Passive income potential | $200-$1000 for equipment, software | - Creating engaging content
- Marketing the courses
- Providing student support | | Best for Ecommerce | Build an Online Store | - Sell products worldwide
- Control over branding
- Potential to scale
- Automate processes | $500-$2000 for inventory, platform fees | - Managing inventory
- Handling shipping & returns
- Dealing with competition |

Table of Contents

Best Overall: Start a Blog

Starting a blog remains one of the most flexible and rewarding online business ideas in 2024. I’ve been blogging for over a decade, and it’s incredible how much the landscape has changed while still offering massive potential.

Key Benefits of Starting a Blog

  • Low Startup Costs: You can launch a professional-looking blog for under $100 using affordable WordPress hosting and a free theme. No need for fancy equipment or expensive software.

  • Flexibility: Work from anywhere, set your own schedule, and write about topics you’re passionate about. I’ve managed my blog from beaches in Thailand to cafes in Paris.

  • Multiple Income Streams: Successful blogs can make money through:

  • Build Authority: Become recognized as an expert in your niche, opening doors to speaking gigs, book deals, and consulting opportunities.

How to Get Started with Blogging

  1. Choose Your Niche: Pick a topic you’re knowledgeable and passionate about. Some profitable blog niches include:

    • Personal financePersonal finance Budgeting tips, investing strategies, debt payoff
    • Health and wellnessHealth Nutrition advice, fitness routines, mental health resources
    • TravelTravel Destination guides, budget travel tips, digital nomad lifestyle

  2. Set Up Your Blog:

    • Choose a domain name (I recommend Namecheap for affordable domains)
    • Sign up for WordPress hosting (I use and love SiteGround)
    • Install WordPress and a theme (the free Astra theme is a great starting point)

  3. Create Compelling Content: Focus on writing in-depth, helpful articles that solve your readers’ problems. Use tools like Ahrefs or Semrush for keyword research to find topics people are searching for.

  4. Promote Your Blog:

    • Optimize for search engines (SEO)
    • Be active on social media platforms relevant to your niche
    • Network with other bloggers in your space
    • Consider guest posting on established sites for exposure

Tips for Blogging Success

  • Consistency is Key: Publish new content regularly, even if it’s just once a week. I’ve seen the biggest growth spurts when I maintained a consistent publishing schedule.

  • Focus on Email List Building Your email list is your most valuable asset. Offer a free lead magnet (like an ebook or checklist) to encourage signups.

  • Diversify Your Income: Don’t rely on just one income stream. My most profitable months come when I’m earning from multiple sources simultaneously.

  • Invest in Your Skills: Take courses on writing, SEO, and digital marketing. The Blogging for Business course from Ahrefs is excellent for learning content marketing.

  • Network and Collaborate: Join blogging communities like Problogger or niche-specific Facebook groups. Collaborating with other bloggers can lead to guest post opportunities and valuable partnerships.

Remember, blogging success doesn’t happen overnight. It took me nearly a year of consistent effort before I saw significant traction. But with persistence and smart strategy, blogging can become a highly profitable and fulfilling online business.

Lowest Startup Cost: Affiliate Marketing

Affiliate marketing stands out as the online business model with the lowest barrier to entry in 2024. I’ve been doing this for years, and it’s amazing how you can start with almost no upfront investment.

Benefits of Affiliate Marketing

  • No Product Creation: Promote existing products and services without the hassle of developing your own.
  • Minimal Overhead: Start with just a domain name and basic hosting, often under $100 total.
  • Flexibility: Work from anywhere, choose your niche, and set your own schedule.
  • Passive Income Potential: Earn commissions long after your initial promotional efforts.

How to Succeed with Affiliate Marketing

  1. Choose Your Niche: Pick a topic you’re passionate about. Some profitable niches include:

  2. Build Your Platform:

    • Set up a simple WordPress site (I use Bluehost for affordable hosting)
    • Create valuable content that naturally incorporates affiliate products
    • Use Pretty Links to cloak and manage your affiliate links

  3. Drive Traffic:

    • Focus on SEO to attract organic search traffic
    • Build an email list using tools like ConvertKit
    • Leverage social media platforms relevant to your niche

  4. Optimize for Conversions:

    • Write honest, detailed product reviews
    • Use compelling calls-to-action (CTAs)
    • Create comparison posts between similar products

Top Affiliate Networks & Programs

  1. Amazon AssociatesAmazon Associates

    • Massive product selection
    • Easy to get started
    • Lower commission rates (1-10%)

  2. ShareASaleShareASale

    • Wide variety of merchants
    • Reliable payments
    • Some high-ticket items available

  3. ClickBank

    • Focus on digital products
    • High commission rates (up to 75%)
    • Great for info product niches

  4. CJ AffiliateCJ Affiliate

  • (formerly Commission Junction):
    • Large network with many well-known brands
    • Advanced tracking and reporting tools
    • Higher payout threshold ($50 minimum)
  1. ImpactImpact
    • Growing network with some exclusive brands
    • Flexible payment options
    • Good for more established affiliates

Remember, success in affiliate marketing takes time and effort. Focus on providing genuine value to your audience, and the commissions will follow. It took me about 6 months of consistent work before I saw significant affiliate income, but now it’s a cornerstone of my online business strategy.

Other Promising Online Business Ideas

While blogging, affiliate marketing, online courses, and ecommerce stores top my list, there are several other online business models worth exploring in 2024. Here’s a breakdown of some promising options I’ve seen success with:

Freelance Professional ServicesFreelancer

Freelancing lets you monetize your skills directly. Some in-demand services include:

  • Web DevelopmentWeb development Build websites and web apps for clients. I started with simple WordPress sites and now charge $100+ per hour for custom development work.

  • CopywritingCopywriting Create marketing content, sales pages, and email campaigns. My friend Sarah makes $5k+ monthly writing for SaaS companies.

  • Graphic DesignGraphic design Design logos, social media graphics, and marketing materials. Platforms like 99designs can help you find clients.

  • Virtual AssistantVirtual assistant Provide administrative support to busy entrepreneurs. Start on sites like Upwork to build your client base.

Start a Podcast

Podcasting has exploded in popularity. Key benefits include:

  • Low Competition: Easier to stand out compared to blogging or YouTube.
  • Engaged Audience: Listeners often become loyal fans.
  • Networking Opportunities: Interview experts in your field.

Monetization strategies:

  1. SponsorshipsSponsorship Partner with brands for paid mentions.
  2. Affiliate Marketing: Promote products/services to your listeners.
  3. Premium Content: Offer exclusive episodes or content for paying subscribers.

Build an Authoritative Niche WebsiteNiche market

Create a comprehensive resource on a specific topic. Examples:

Key strategies:

  • Publish extremely detailed, well-researched content.
  • Focus on long-tail keywords with high commercial intent.
  • Build backlinks through outreach and guest posting.

Software as a Service (SaaS)Software as a service

Develop a web-based software solution. Popular categories:

While SaaS requires more upfront investment, it offers huge scalability potential. My friend Jason’s SaaS for real estate agents generates $50k+ in monthly recurring revenue.

YouTube Channel

Create video content on topics you’re passionate about. Successful niches:

  • Cooking TutorialsCooking show Channels like Binging with Babish make $50k+ monthly from ads and sponsorships.
  • Tech Reviews: MKBHD built a multi-million dollar business reviewing gadgets.
  • Personal Finance: Graham Stephan shares money tips and generates significant income through ads and affiliate marketing.

Remember, success in any of these models requires consistent effort, quality content, and smart marketing. Start with the one that best aligns with your skills and interests, then expand as you gain traction.

Why Trust Our Picks for the Best Online Business Ideas?

Look, I’ve been in the trenches of online business for over 16 years now. This isn’t theory - it’s hard-earned experience from building multiple six and seven-figure online businesses from scratch. Let me break down why you can trust these recommendations:

Our Proven Track Record

  • WPBeginnerWPBeginner Started this WordPress resource site in my college dorm room. It now reaches over 20 million people annually and generates significant revenue through affiliate partnerships and digital products.

  • OptinMonster Co-founded this lead generation software company. We’ve grown it to over 1 million active installations and $10+ million in annual recurring revenue.

  • MonsterInsightsMonsterInsights Acquired and scaled the most popular Google Analytics plugin for WordPress. It now has over 3 million active installs.

Extensive Testing & Research

I don’t just talk the talk. My team and I have:

  • Personally tested dozens of ecommerce platforms, hosting providers, and marketing tools
  • Analyzed conversion data from millions of website visitors
  • Consulted with hundreds of successful online entrepreneurs
  • Spent countless hours diving deep into industry reports and trend forecasts

Real-World Experience Over Theory

This isn’t about regurgitating what sounds good on paper. I’ve:

  • Navigated the ever-changing landscape of SEO and content marketing
  • Built and managed remote teams across different continents
  • Dealt with the headaches of payment processors, tax implications, and legal compliance
  • Learned painful lessons from failed product launches and marketing campaigns

When I recommend a business model or strategy, it’s because I’ve seen it work - not just for me, but for thousands of our customers and community members.

Small Business Administration (SBA)Small Business Administration (SBA)

The SBA is an invaluable resource for online entrepreneurs. They offer:

  • Free business counseling
  • Access to funding options
  • Training on essential business skills

I’ve personally used their resources when starting out, and I still recommend them to aspiring entrepreneurs today.

Remember, there’s no one-size-fits-all approach to online business. What works for one person might not work for another. But these picks represent proven models with low barriers to entry and high potential for growth. They’re solid starting points for anyone looking to build a sustainable online business in 2024 and beyond.

Most Profitable: Create & Sell Online Courses

Creating and selling online courses has become one of the most profitable online business models. I’ve personally generated over $1 million in course sales, and I’ve seen countless entrepreneurs build thriving businesses around their expertise.

Why Online Courses are So Profitable

  • High Profit Margins: With no physical inventory, you can keep 70-100% of revenue.
  • Scalable Income: Sell to unlimited students without additional work.
  • Passive Revenue: Create once, sell repeatedly for years.
  • Establish Authority: Position yourself as an expert in your field.

How to Create & Sell Online Courses

  1. Choose Your Topic:

    • Pick a subject you’re knowledgeable and passionate about.
    • Validate demand through keyword research and competitor analysis.

  2. Plan Your Course Content:

    • Outline your modules and lessons.
    • Include a mix of video lessons, worksheets, and quizzes.

  3. Record & Produce:

  4. Choose a Course Platform:

    • TeachableTeachable User-friendly, all-in-one solution.
    • ThinkificThinkific Robust features, great for larger courses.
    • Podia Simplified platform, good for digital product bundles.

  5. Price Your Course:

    • Research competitor pricing.
    • Consider tiered pricing options (e.g., $97, $197, $497).

  6. Launch & Market:

    • Build an email list with a lead magnet.
    • Run a beta launch to gather testimonials.
    • Use webinars for high-ticket courses.

Keys to Creating Successful Online Courses

  • Solve a Specific Problem: My best-selling course helps bloggers increase their traffic by 50% in 3 months.
  • Deliver Quick Wins: Include actionable steps students can implement immediately.
  • Engage Your Students: Use Slack or Facebook Groups for community support.
  • Offer Implementation Support: Consider 1-on-1 coaching calls for premium tiers.
  • Update Regularly: Keep content fresh and relevant to maintain high ratings.

UdemyUdemy

While not ideal for high-ticket courses, Udemy can be a great starting point:

  • Built-in audience of millions of students
  • Handle marketing and payment processing
  • Lower profit margins (Udemy takes a large cut)

Remember, success with online courses takes time. My first course only made $2,000, but by my third launch, I hit six figures. Focus on delivering massive value, and the profits will follow.

Best for Ecommerce: Build an Online Store

Building your own online store remains one of the most lucrative ecommerce business models in 2024. I’ve launched several successful stores over the years, and the potential for growth is massive if you do it right.

Benefits of Running Your Own Online Store

  • Complete Control: Unlike selling on Amazon or Etsy, you have full control over branding, pricing, and customer data.
  • Higher Profit Margins: Cut out marketplace fees and keep more of your revenue.
  • Build Brand Loyalty: Develop a direct relationship with customers for repeat business.
  • Scalability: Easily expand your product line or enter new markets as you grow.

How to Build an Online Store

  1. Choose Your Ecommerce Platform:

    • ShopifyShopify User-friendly, all-in-one solution. Great for beginners.
    • WooCommerceWooCommerce Free WordPress plugin. More flexible but requires more technical know-how.
    • BigCommerceBigCommerce Robust features for larger stores and B2B sales.

  2. Select Your Niche and Products:

    • DropshippingDrop shipping Low upfront costs, but lower margins. I started with phone accessories.
    • Private Label: Higher margins, more control. My most profitable store sells custom fitness equipment.
    • Handmade: Great for artisans. Consider platforms like Etsy to complement your store.

  3. Design Your Store:

    • Choose a professional theme (I recommend Out of the Sandbox for Shopify themes)
    • Optimize product pages with high-quality images and detailed descriptions
    • Set up secure payment processing (Stripe and PayPal are must-haves)

  4. Drive Traffic and Sales:

    • Implement SEO best practices for organic traffic
    • Utilize paid advertising on platforms like Google Ads and Facebook
    • Leverage email marketing for customer retention (I use Klaviyo for advanced segmentation)

Strategies for Ecommerce Growth and Success

  • Optimize for Mobile: Over 70% of my store’s traffic comes from mobile devices. Ensure your site is fully responsive.
  • Offer Exceptional Customer Service: Use live chat tools like Gorgias to provide quick support.
  • Implement Upsells and Cross-sells: Increase average order value with strategic product recommendations.
  • Focus on Email Marketing: Build your list from day one. Email drives 30% of my ecommerce revenue.
  • Leverage User-Generated Content: Encourage customer reviews and photos. It builds trust and improves conversions.

PrintfulPrintful

For those interested in print-on-demand:

  • Integrates with major ecommerce platforms
  • No upfront inventory costs
  • Wide range of customizable products

Remember, success in ecommerce takes time and persistence. My first store only made $500 in its first month, but within a year, we hit six figures in monthly revenue. Focus on providing value to your customers, and constantly test and optimize your store for better performance.